Internet Listings &
Social Media Profiles

Delivering your message is not just about publishing what you have to say, but about
how many effective Internet links lead traffic to your website.

At VeloWare, we can provide business listing profile registration service,
and even set up your social network pages.

Social networking sites including Facebook and Twitter are making news and growing exponentially in popularity – especially for businesses.  These sites amp-up the power of word-of-mouth marketing and spread your message fast.  If your company is not taking advantage of the business opportunities on these sites, you’re losing Read more

Catherine’s Cake Supplies

CatherinesCakeSupplies.com Features:

• Revolving Home Page Promotion Space
• Custom Social Networking Icons
• Facebook Fan Page Feed
• Internet Listings Summary Page
• Online Product Catalog
• Multiple Photo Portfolios/Galleries
• Four Home Page Feature Article Previews
• Home Page Flash Header with Logo Inclusion

Catherine contracted VeloWare to create a web page that reflects the personality of her store located in Chatsworth, California.  Currently concentrating on building the brick-and-mortar traffic, Catherine was not ready just six months after the store opening to start selling online.  Prohibiting the doubling of data entry  in the future Shopping Cart, VeloWare set up her online product catalog built on an E-Commerce platform.  The site viewer today sees no indication of online purchase opportunity, but Catherine is able to enter her products just once.  Customers can browse her store’s products online before coming into the store – an advantage over her local competition.

CatherinesCakeSupplies.com benefits from VeloWare’s competition research, business listing registration, and social networking profile development – this site not only blows away Los Angeles area cake decoration store websites in terms of design, but we registered the store with all the Internet listings her competition was registered under, plus more, and set up the store’s Facebook fan page.  Her fans post their pictures on the fan page and have a chance to be featured on the store website in it’s Client Cakes Showcase featured article.

Catherine uses her website to nurture the community around her store and decorating classes, and is able to showcase her own cake designs as well.  All of this creates a web presence presenting Catherine as an expert in her field, with a charming and inviting personality that’s ready to help her customers both find what they need and continue to develop their hobby.

Bank-Display Commerical: LQAF

La Quinta Arts Foundation  uses Veloware’s video design services to present their annual Arts Festival’s advertisement at local banks.

Veloware Service: Above & Beyond

You like to Do-It-Yourself – BECAUSE HANDS-ON SAVES MONEY
Manage your own business marketing, Not your website vendor – with our Client-Editable websites!

Want to be Hands-OFF? – BECAUSE YOUR TIME IS MONEY
Our content-management package lets you stop worrying about learning technology
and concentrate on what you do best – Your Business!

“We partner with our clients to align the solutions we architect with their objectives.”

Packages include all the technical coding and resources to build the site as requested  and can either include the minimal technical instruction you will need to use your site editor, or VeloWare can be engaged to update and maintain and even develop content for your Internet presence.

If our clients wish to update and maintain their site themselves, we provide easy to use tools and introduce how to best use those tools towards their customer relationship goals in digital space.

VeloWare builds your customized website with off-the-shelf parts so that you get cost-savings benefits over ordering made-from-scratch – while getting a site that is unique and fits your web presence objectives.  All of our packages include consulting on at least the basics of interactive-marketing – so that you have access to the best benefit – having your website bring in business.

VeloWare provides:

• Website build and design services
• Business listing and social media profile development
• Branding identity design or development
• SEO services via authoritative site architecture, site content and link connectivity   …and much more.

The Problem in the
Interactive Market:

“How do I create a web presence for my small business, avoiding large-business prices as well as getting locked into something I can’t refresh without spending further large-business money?” Read more

Manage Your Business,
Not Your Website Vendor!

Is your website out-dated because you don’t want to know how much the web designer is going to ask for this time? Or is it so complicated to update – that you don’t have the time to finish learning how to program it? Read more

Downstream – The Movie

Downstream – The Movie’s production company has gone directly to the online and off Sci-Fi community with their film, seeking to generate groundswell in the ‘Paranormal Activity’ modus operandi.  This film promotion site utilizes the following features:

• High definition video streaming to preview movie trailers.
• With added Facebook, Twitter, MySpace and Flickr icons, DownstreamTheMovie.com takes full advantage of links to Social Media as well as other links to and from other websites to maximize SEO and especially – word-of-mouth.
• The home page bustles with activity as widgets preview the latest posts on Downstream’s Twitter account, Facebook Fan Page, and Flickr photo albums.
• It has an updateable calendar referencing real world film release events and a link to online ticket sales at Fandango.
• Downstream’s inner pages benefit from portfolio style guides (page template) to present its event image galleries as well as a Cast/Character Gallery.

‘Paranormal Activity’ - The Marketing Model

• Paramount Sets a New Marketing Model – IndieWire Blog Network
• …Campaign So Ingenious It’s Scary – Entertainment Weekly
• [Steven Speilberg and...] The Haunted History of ‘Paranormal Activity’ – LA Times – Entertainment
• DIY Marketing: Paranormal Activity – FreeMarket Media Group
• Will Paranormal Activity Teach the Movie Industry a Lesson? – TechDirt
• Paranormal Activity, an Abnormal Success – CBS News – Entertainment
• Paranormal WOM [word-of-mouth] Creates Viral Role Model – Marketing Vox
• Case Study: Paranormal Activity Social Media Success! – Social Media and Digital Marketing Blog

Famous Monsters of Filmland

One of our most ambitious projects to date during Veloware’s reinvention as a small-to-medium-business digital marketing boutique – Famous Monsters of Filmland includes, but is never limited to, the following features:

• A unique Video-On-Demand (VOD) system where visitors can select movies, pay for them and watch them streaming…  on demand
• Video trailers and other free video content posted for viewing
• An E-commerce section for selling FMOF memorabilia
• Extensive FMOF branded style guides
• Home Page Preview Feed of site articles with revolving flash imaging
• An advertising management system
• Custom Social Networking Icons – contributing to the FMOF branded web environment
• Customized sub-sections for featured FM columnists – a staff of over 30 writers can maintain separate columns
• A Tag Cloud – an interactively maneuverable cloud of key words used throughout the site; a site visitor can look through the cloud and if they find a term that they’d like to read more about, they can click it and are presented a list of links to  all articles and pages on the site containing that term; the cloud is automatically updated when key words are identified by page and post publishers

Conde Cakes

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Luciano Packaging Technology

LPT has a corporate and technology themed website that is a showcase for their manufacturing machinery products.  The shifting flash images that head up the home page can be updated by the client by tying in static pages or even article posts.

Widgets (sections) on the home page each have different update styles.  Some are static over time but still editable, like the Welcome Message; some update each time an article of news is written, or a page is added, etc.

A “Currently In Production” widget can keep a client in-the-know of what’s on the production floor.   The “What’s New” widget is a section maintained exclusively by LPT’s marketing department – their posts have a platform that isn’t in the way of staple home page articles, nor up to the minute news  flashes.  Self-updating video gets attention with its own preview feed, pulling the latest videos of Luciano Packaging Technology in action.

Deeper into the site:

• LPT corporate subsidiaries pages maintained within will appear with their own branded style guides (design templates).
• News and press releases feed easy to access for industry press.
• Page sidebars contain Latest News as well as Upcoming Events widgets.