VeloWare » Search Engine Optimization http://www.veloware.com Website Content Management Solutions Thu, 27 Oct 2011 20:55:53 +0000 en hourly 1 Digital Marketing http://www.veloware.com/services/digital-marketing/ http://www.veloware.com/services/digital-marketing/#comments Thu, 04 Feb 2010 00:04:49 +0000 Web Team http://www.veloware.com/?page_id=412 At Veloware we are passionate about the way you do business on the Internet.  Our team of professional, experienced Internet marketers can help you achieve success and reach a much wider audience then than you ever expected.

The Internet is evolving and growing day by day.  The business world is rapidly changing – where else can you find a wider customer base to sell your product or service?

We can help you by:

  • targeting your dedicated market
  • increasing the lead-generation
  • and, attracting new visitors to your website

…resulting in sky-rocketing traffic, sales and/or followership.

Here is how we can help you increase visibility, build your brand and expand through the power and potential that the Web offers today.

Contact Us today…

]]> http://www.veloware.com/services/digital-marketing/feed/ 0 Search Engine Optimization (SEO) http://www.veloware.com/services/search-engine-optimization/ http://www.veloware.com/services/search-engine-optimization/#comments Wed, 03 Feb 2010 22:05:41 +0000 Web Team http://www.veloware.com/?page_id=371

See Our Internet Listings Service page by clicking here

See our ‘What is SEO?’ page by clicking here

You might have heard: online, content is king.  Search Engine Optimization (SEO) is the process of improving the volume and quality of your website traffic by using specific techniques to improve your site’s search engine rankings.

The words you use on both the front and back ends of your website help major search engines find you.  SEO is a cost-effective way to drive valuable traffic from search engines like Google and Bing and even lesser known engines.

They all use calculations based on what words people search for, against the words the engines are able to detect on your site – plus – the numbers of people who have already visited that site, how many times and how often.  Don’t be mislead – just because you can see words on your website does not mean they can be read by search engines. Those eye catching flash intros are the worst culprits in masking your site’s content from the engines.

Delivering your message is not just about publishing what you have to say, but about:

  • the specific words you use
  • how they are formatted
  • where they are used in the structure of your site’s architecture
    and     how many search engines lead traffic to your website.

media

VeloWare utilizes the latest ethical website optimization techniques to get your site noticed, including maximizing the impact of your Web Presence with links to all applicable business listings and the social networking sites your business engages.

Every findable word on your site that is
relevant to your service or product
Optimizes your Search Engine Ranking


Internet users report that they hardly ever navigate past the first page of listings during any Internet search – it is the VOLUME and RELEVANCY of your website that brings your ranking to the top.

To get a quote on our SEO consulting packages for a new or existing site, or on Internet listing and/or social networking media development, Contact Us Today.

]]> http://www.veloware.com/services/search-engine-optimization/feed/ 0 What is SEO? http://www.veloware.com/about/what-is-seo/ http://www.veloware.com/about/what-is-seo/#comments Wed, 03 Feb 2010 22:04:23 +0000 Web Team http://www.veloware.com/?page_id=383 Read more about Veloware’s Search Engine Optimization practices, services and package by clicking here

Currently search engines are text based and are one of the common ways people using a browser locate sites of interest.  The words you use on both the front and back ends of your website help major search engines find you.

Search Engine Optimization (SEO) is the process of improving the volume and quality of your website traffic by using specific techniques to improve your site’s search engine rankings.  SEO is a cost-effective way to drive valuable traffic from the major search engines like Google and Bing which are the most popular first stops for searching.  Search engines are also used through major Internet service provider pages like Yahoo, MSN, and AOL as well as throughout the Internet on even the smallest Web pages.

Search Engine sites have has a typically structured approach to revealing information.  A Search Engine Results Page (SERP) displays a list of websites and their addresses.  What is being listed are the results from a query that may be defined as keywords.  The results page lists Web pages that are connected in some way with those keywords used in the query.

Social Networking sites serve as a form of search engine – through exploring and being informed of your friends’ interests you are passively ‘searching for’ something that may be of interest to you.  This is how maximizing Social Networking media becomes part of a total SEO package where applicable.

The engine becomes word-of-mouth.

Business Listings sites can be extremely effective to lead traffic to your website, whether they are industry-specific databases, or local-focused sites such as Yelp, Yahoo! Local, Citysearch or Google’s Local Business Results.

To get a quote on our SEO consulting packages for a new or existing site, or on business listing and/or social networking media development packages, Contact Us.

]]> http://www.veloware.com/about/what-is-seo/feed/ 0 Content Management Solutions http://www.veloware.com/services/content-management-solutions/ http://www.veloware.com/services/content-management-solutions/#comments Fri, 29 Jan 2010 01:51:05 +0000 Web Team http://www.veloware.com/content-management-solutions/

Tired of calling your web designer every time you need to add or even edit a page?
Need a website that you yourself can edit and maintain?

Your VeloWare-designed site comes with its web-based Content Management System (CMS).  This means that not only up-to-the-minute changes can be made at any time, but by anyone you want, from any internet connection in the world.

Our CMS offers vast benefits such as:

  • Ease of use – like writing an email
  • No edit or add fees because you can DIY
  • No need to know HTML or web programming language
  • Access from around the world – 24/7

VeloWare creates fully user update-able websites using content management software at a significantly lower cost than that of standard static websites from most custom web shops.  And the next time you need to make a change, all you need to do is log-in with your web browser.
You’re no longer leaving your site edits in someone else’s queue.

The Content Management System makes it easy to format all your content in a Search Engine Optimized manner.  Search engines must be able to read your site’s architecture and content and match it when your potential customers search on the Internet for what makes your business right for them.

Making ongoing content updates translates into being “findable” for your clients and a refreshing interactive environment they’ll come back to again and again.

By changing a few graphics yourself, posting new content at your discretion, you’ve designed a hook to get the attention of return visitors.
You have the platform for your next refresh and it’s under your control.

Easily create and manage News, Articles, Products, Image Galleries, Promotions and much more!

Our goal is to produce a website that allows you to work with it, not around it, and get back to your business as quickly as possible.  Stop worrying about learning technology and start marketing your business.  Contact Us today…

]]> http://www.veloware.com/services/content-management-solutions/feed/ 0 Atlanta Clay http://www.veloware.com/atlanta-clay/ http://www.veloware.com/atlanta-clay/#comments Thu, 02 Apr 2009 20:17:00 +0000 Web Team http://www.veloware.com/?p=212 Atlanta Clay’s colorfully bright web-front is ideal for promoting and nurturing its community-oriented clay merchandising storefront.  This client uses Veloware’s Content Management System to update its own in-store product catalog, communicate blog-style with its customer base, and announce the variety of activities they host at their physical location.   The latest Atlanta Clay news automatically refreshes the home page and the site menu is automatically updated by changes made to the catalog – which has its own custom sub-menu.

Veloware contributed Business Listing & Social Networking Development Services and Linking.  Buttons throughout the site lead to Atlanta Clay business listings on Google, Yelp, and Yahoo Local; or take fans and friends and followers to MySpace, Facebook and Twitter.   These all increase the website’s visibility to the search engines, contributing to the overall goal of Search Engine Optimization.  Visitors can register for the site’s RSS feed or add themselves to the mailing list to receive the official Atlanta Clay newsletter as well as special offers for those in the know.

]]> http://www.veloware.com/atlanta-clay/feed/ 0 Matt Evers http://www.veloware.com/matt-evers/ http://www.veloware.com/matt-evers/#comments Sun, 22 Apr 2007 19:38:22 +0000 Web Team http://www.veloware.com/?p=146 This athletic entertainer and personality needed a site which consolidates his publicity and public web presence.  Matt Evers.com nurtures interest in Matt Evers-the-celebrity/personality by providing a one-stop-shop for fans to catch the very latest of what’s up with Matt Evers.

Matt and his assistants post articles with corresponding images – linking to articles and videos from other agents, or even the video itself for viewing within MattEvers.com – while previews to these articles colorfully update the home page.

The home page opens with a video feed viewer with the latest broadcast appearances and as the visitor scrolls down to explore more content treasures, they’ll find a flash driven rotating photo gallery on the side bar with images from Matt’s portfolios deeper within the site.

With a side bar-located Twitter account feed, which he posts to daily during production periods, updates to those in-the-know are literally up-to-the minute.

A preview feed widget featuring the latest posts from Facebook – Matt Evers’ Fan Page – cross-pollinates interest with the popular social networking platform.

Social Networking Icons link to his MySpace page, his YouTube channel, and to Facebook –  both his fan page, as well as a group set up by a dedicated fan to encourage support for a win in his latest ongoing contest.

This site architecture, when regularly maintained as this one is, delivers the client’s personality to the fans, cultivating and maintaining ongoing interest – all while being HIGHLY search engine friendly.

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